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Olive louise presents her new video "FOOL"

Photo du rédacteur: NEW KGNEW KG

New video from New York's Olive Louise. Entitled 'Fool' the video features the glamourous songstress in glowing purple light, driving down scenic desert roads.

Mixed by Andrew Wuepper (Justin Beiber) and mastered by Chris Gehringer (Beyonce, Rihanna, Cardi B, Lady Gaga) the track showcases ethereal soundscapes, floating synths and layered vocal harmonies.


Olive Louise is a singer, songwriter and composer from New York. Known for her championed ability to intertwine her classically trained background with a refreshing take on today's contemporary pop landscape, Louise translates her vast wealth of experiences into music that is timely as it is timeless. 


Growing up on the very estate that inspired F. Scott Fitzgerald's classic novel The Great Gatsby in Kings Point, New York, Louise's youth was sound‐tracked as much by the classical and jazz greats as it was by the impeccable talents of her mother, the lead pianist of the Long Island Philharmonic orchestra. While her upbringing took a tragic turn following the passing of her parents before her formative teenage years unfolded, Louise has since worked to consistently rise above, refusing to put her tragedies in front of her handshake and calling for others to get to know her through the music she creates. 


New single ‘Fool’ details embracing your most authentic self and not feeling guilty about being happy in life. Louise highlights the importance of not letting others ideas of you define you, or get you down. It’s a personal narration of Louise’s own struggles, written from a dark time in her life, when she was drowning in people’s negative opinions on what she should be doing, or what she should look like. The New York native confides, “I was at a really low point in my life, I had gained weight, was too nervous to run into people I knew for fear of judgment, and felt like some of the people I had been there for the most didn’t want the best for me. It was hard to trust myself and my judgement”. ‘Fool’ is a self-love anthem which screams the attitude of ‘paint me how you want, nobody has the power to hurt me anymore’. Written with a hint of sarcasm, the track is the singer’s way of letting go of the negativity, cleansing all cynicism and showcasing her new IDGAF demeanor. She declares, “I’m confident in my skin, I’m confident in myself and I trust that I’ll always find my way”. 

Mixed by Andrew Wuepper (Justin Beiber) and mastered by Chris Gehringer (Beyonce, Rihanna, Cardi B, Lady Gaga) the track showcases ethereal soundscapes, floating synths and layered vocal harmonies. The stunning minimalistic instrumentation creates a powerful and eerie atmosphere which is sure to resonate with listeners. 


Louise explains how writing for her is a form of therapy and that allowing herself to be completely transparent and vulnerable with others has enabled her push boundaries, coming out stronger than she ever has before. The songstress hopes that her music will inspire others to let go of whatever is holding them back and start being their true selves, sharing “I hope it inspires people to embrace the beauty in what makes them different and offers them new perspective. I believe that when you change the way you look at things, the things you look at change”. ‘Fool’ is out now.


 
 
 

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